Effective Date: November 3, 2025
1. Introduction
Welcome to Rivers National. We are committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website https://riversnational.com/ (the “Site”) and engage with our services. By accessing or using our Site, you accept and consent to the practices described in this policy.
2. Information We Collect
We may collect the following categories of information:
2.1 Information You Provide Directly. When you register for an account, subscribe to our newsletter, make inquiries, submit forms, apply for contracting/licensing, or otherwise interact with us, you may provide:
Your name, email address, mailing address, telephone number, license or agent ID, business affiliation, credentials.
Information about your business, agency, or professional status.
Payment or billing information, if you purchase services, leads, marketing tools, or other resources.
Any other information you choose to submit.
2.2 Information Automatically Collected. When you use our Site, we and our service providers may automatically collect:
Log information (e.g., IP address, browser type, operating system, referral URLs, pages visited, time stamps).
Device information (e.g., device model, unique device identifiers, mobile network information).
Usage information and analytics (e.g., how you interact with the Site, features used).
Cookies and similar tracking technologies (to support functionality, analytics, advertising).
2.3 Information from Third Parties. We may receive information about you from third-party sources (e.g., marketing partners, data providers, licensing databases).
3. How We Use Your Information
We may use your personal information for the following purposes:
To provide, maintain, and enhance our Site and services.
To register you as a user, verify your credentials/licensing, and manage your account.
To process purchases and payments and handle billing, leads, or marketing service delivery.
To communicate with you: send you updates, newsletters, promotional materials (with your consent where required), notifications about your account or Site changes.
To analyze usage, traffic, and performance; improve user experience; customize content; monitor and manage the Site.
To comply with legal, regulatory or contractual obligations (for example, verify agent licensing status or eligibility).
To protect our rights, property, and safety and those of our users, and to detect/prevent fraud or misuse of the Site.
4. Disclosure of Your Information
We may disclose your information in the following circumstances:
To our affiliates, subsidiaries, service providers, contractors, and agents who perform functions on our behalf (e.g., payment processing, analytics, marketing, data hosting).
To insurers, carriers, or licensing bodies when required in connection with your contracting/licensing or services we provide, and with your informed consent where applicable.
In connection with a merger, acquisition, reorganization, sale of assets or financing: personal information may be transferred as part of that transaction.
To comply with legal obligations, governmental requests, court orders, subpoenas, or to protect our rights or others’ rights, property, or safety.
With your consent or at your direction.
5. Cookies & Tracking Technologies
We and our service providers use cookies, web beacons, pixel tags, and other tracking technologies to collect information about your interaction with the Site (e.g., usage patterns, preferences).
You can set your browser to refuse cookies or to alert you when cookies are being sent. If you disable cookies, some parts of the Site may not work properly.
6. Data Retention
We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected (as described in Section 3), to comply with our legal obligations, resolve disputes, enforce our agreements, or as otherwise required by law.
7. Security
We employ administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure. Therefore, we cannot guarantee absolute security.
8. Your Rights & Choices
Depending on your location and applicable law, you may have rights such as:
The right to access, correct, update, or delete your personal information.
The right to object to or restrict certain processing of your personal information.
The right to withdraw consent (to the extent consent is the basis for processing).
The right to request portability of your data.
The right to opt-out of certain communications or marketing.
If you wish to exercise any of these rights, please contact us (see Section 10). We will respond in accordance with applicable law.
9. International Transfer
If you are located outside the United States, please note that your information may be transferred to, stored, and processed in the United States or other jurisdictions where we, our affiliates or service providers operate. By using the Site, you consent to such transfers and processing in accordance with this Privacy Policy.
10. Contact Information
If you have questions about this Privacy Policy or would like to exercise your rights, please contact us at:
Rivers National
[Insert Address]
Email: [Insert email address]
Phone: [Insert phone number]
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Effective Date” at the top of this page. We encourage you to review the policy periodically to stay informed about our information practices. Your continued use of the Site after we post changes constitutes your acceptance of those changes.
12. Children’s Privacy
Our Site is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If we learn we have collected personal information from a child under 13, we will take steps to delete such information as required by law.